We prepare, validate, syndicate, and maintain your product content across retailers, marketplaces, distributors, and commerce platforms — so every channel always has accurate, compliant product information.
Managing product data across multiple channels is one of the most underestimated operational challenges in retail commerce. Every channel has different rules — and they change constantly.
Every retailer, marketplace, and distributor has different attribute schemas, image specs, taxonomy rules, and compliance requirements. Managing them manually across 10, 20, or 80+ channels doesn't scale.
The same product with different titles, attributes, and descriptions across channels creates compliance failures, poor search performance, and inconsistent shopper experience — all of which hurt sales.
Formatting and submitting product data to each channel manually introduces errors, delays launches, and consumes team bandwidth that should go toward growing the business.
When a product changes — new image, updated ingredients, revised packaging — every channel needs to reflect that update. Without active catalog operations, changes fall through the cracks.
Software moves data. Mirchi makes sure the data is ready, gets where it needs to go, and stays accurate over time. We work alongside your existing syndication platform — we operate it, optimize it, and keep it running.
We map your product catalog to each channel's exact attribute schema, taxonomy, and content requirements — building the channel-specific foundation that makes accurate syndication possible.
We manage the operational execution of catalog syndication across retail channels, marketplaces, distributor networks, and commerce platforms — with human oversight on every submission.
We monitor every channel for compliance changes, product suppressions, and content drift — keeping your catalog healthy and accurate across all channels as requirements and products change.
Six steps from a single product catalog to accurate, compliant syndication across every retail channel, marketplace, and distributor network.
Review your current product catalog and identify gaps, inconsistencies, and channel-specific requirements that need to be addressed before syndication begins.
Map product attributes to each channel's schema. Build channel-specific templates for every retailer, marketplace, and distributor destination.
Prepare content for each channel — optimized titles, descriptions, keywords, and images that meet channel specifications and drive discovery.
Pre-syndication quality checks ensure every record meets each channel's compliance requirements before anything is submitted.
Execute catalog syndication to retail portals, marketplaces, distributor systems, and commerce platforms. Submissions managed, errors resolved.
Monitor all channels for compliance changes, manage catalog updates across every destination, resolve suppressions, and keep catalog data accurate continuously.
A growing CPG brand needed to execute catalog syndication across 15 retailers and 3 marketplaces simultaneously, each with different attribute requirements and submission processes.
Mirchi built channel-specific templates for all 18 destinations and managed ongoing catalog operations — live across all channels within 6 weeks, with Mirchi managing ongoing catalog updates across every destination.
A distributor needed to deliver product data from 200+ suppliers to 12 retail customers, each requiring a different catalog format with different attributes and taxonomy.
Mirchi built a centralized syndication operations workflow — supplier data normalized once, then prepared and delivered in the right format to each retail customer by Mirchi's team.
A manufacturer selling through brokers decided to go direct to retail, needing to build catalog syndication capabilities across major national and regional retailers from scratch.
Mirchi built the full syndication operations infrastructure — retailer templates, submission workflows, and ongoing catalog management — across 10 retail channels in 8 weeks.
Catalog syndication is not just a brand problem. Every company in the retail supply chain deals with multi-channel product data complexity. Mirchi manages the operational execution so your team doesn't have to.
Let's talk about how Mirchi can manage your catalog syndication operations across every retail channel, marketplace, and distributor network.