Winning shelf space is hard. Getting products live shouldn't be. Mirchi manages every operational step — from item setup and portal submissions to compliance and go-live — so your team can stay focused on growing the business.
Most companies underestimate what happens between buyer approval and products going live. Retailer portals, compliance requirements, error cycles, and data preparation consume weeks — and revenue waits.
Every retailer has different portals, templates, attribute requirements, and submission rules. Learning and managing each one is a full-time retail operations job most teams can't sustain.
A single wrong attribute, missing image, or incorrect GTIN triggers a rejection. Each cycle adds days or weeks to your launch timeline — and every week offline is lost revenue.
Item setup, validation rules, error codes, resubmission processes — navigating retailer portals without experience turns a 2-week launch into a 10-week project.
Launching into multiple retailers at once — or adding new channels while managing existing ones — creates retail operations complexity most teams aren't built to handle without dedicated resources.
We prepare every product record to meet each retailer's exact requirements — attributes, images, GTINs, compliance data, and category-specific fields — before anything touches a portal.
We submit to retailer portals, track every submission, manage error flags, and handle resubmissions until every SKU is live. Your team never has to navigate a retailer portal.
We coordinate simultaneous launches across multiple retailers and channels — managing each retailer's timeline, requirements, and process in parallel so nothing falls through the cracks.
Six steps. Every step owned by Mirchi. Your team stays focused on growing the business.
Collect all product information needed for retailer submission — specs, images, GTINs, attributes, compliance data — from any source.
Map product data to each retailer's exact attribute schema, category requirements, and portal format.
Pre-submission quality checks ensure every record is complete, accurate, and compliant before it reaches a retailer portal.
We handle portal item setup and submission for every retailer. Error flags managed, issues resolved, resubmissions handled.
Products go live. We confirm activation, check compliance, and verify listings are appearing correctly across every channel.
New SKUs, product updates, seasonal launches, and compliance monitoring — ongoing retail operations support after the initial launch.
A fast-growing CPG brand secured its first major retailer but lacked the operational resources to complete onboarding.
Mirchi handled the complete retail operations — from data preparation to portal submission to go-live confirmation. Products live in 3 weeks with zero portal rejections.
A food broker winning placements for 6 brands across 3 retailers had no capacity to manage the item setup and portal work in parallel.
Mirchi ran simultaneous retail operations across all 6 brands and 3 retailers — every brand live within the retailer's new item window.
A manufacturer already live at 2 retailers needed to expand to 5 additional channels at once — each with different portals and requirements.
Mirchi coordinated the full multi-channel expansion — all 5 retailers live within 8 weeks, with a repeatable retail operations process in place for future launches.
Whether you're launching your first SKU or your five-hundredth — into one retailer or twenty — Mirchi provides the retail operations expertise to get products live faster and keep them there.
Let's talk about how Mirchi can take the retail operations complexity of retailer onboarding off your team's plate — from item setup to go-live.